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To provide the highest level of basketball training in a fun and positive setting.

How we accomplish this:

  • Focusing on long-term growth over short-term gratification.

  • Treating families like family.

  • Caring more about the person rather than the player.

  • Encouraging mistakes.

  • Prioritizing effort, attitude, character, and teamwork.

  • Treating every task professionally and with attention to detail.

  • Focusing on the greater good.


Showcase Basketball takes a long-term approach when working with its players and believes in a "one voice" technique as the most beneficial way for a youth basketball player to develop over the long-term.  What "one voice" means is having a singular, clear direction for the player.  We've seen too often a player's development being limited due to them trying to listen to too many voices.  Even when multiple voices have good intentions, they can be distracting and limiting.  With this philosophy in mind, the following rules are in place at Showcase Basketball:

Parents and spectators are not allowed to coach or provide direction during game play.

  • We want parents and spectators to cheer and encourage everyone on the court, but they should not be providing any type of coaching or direction.  Much of what we teach at Showcase Basketball has to do with developing basketball IQ, and there will be times we have given a player or team instructions or challenges that may be different than what a parent or spectator is aware of.  It is important parents and spectators are not coaching or directing a player or team from the sideline so we can maintain "one voice".​

Effort and attitude must be prioritized above all else.

  • Showcase Basketball's coaching style is most commonly seen at the professional level where there is a high expectation of execution and discipline within the culture combined with plenty of freedom and understanding within gameplay.  We allow our players a lot of freedom and the ability to make mistakes as long as they are providing maximum effort, focus, and sportsmanship.  However, there will be zero tolerance for lack of effort, pouting, complaining, or being a bad teammate.

Success within Showcase Basketball is not based on results.

  • Our focus is on long-term player development, and to maximize a player's development, we must consistently challenge them.  This means they will fail more often than they succeed (which is a good thing!).  We will constantly encourage players to make mistakes in order to get them out of their comfort zone and try new things.  A player training with more speed/intensity and trying new things, even while making mistakes, will develop more rapidly than a player slowing down or not trying new things in order to avoid mistakes.  This is true for team play as well.  We will constantly place teams in games or situations where they may lose by a lot.  It is far better for long-term development for teams to play difficult games and consistently lose than easier competition and consistently win.  A player and team will only develop to the level at which they train/play.  The more challenging we can make everything for the player or team, the more they will develop.



Parents must notify Showcase Basketball if their child will not attend a game.

  • We keep our rosters as small as possible to ensure maximum playing time for every child.  However, by doing so, we are reliant on families informing us if they cannot play in a game.  If a child is listed on a roster and misses a game without notifying their appropriate contact, they will receive a warning.  If a child is listed on a roster and misses a second game without notifying their appropriate contact, the child will be removed from the roster for the following game and cannot return to the roster until the parents speak with Jeff Christensen.


Players must have everything they need for a game (water bottle, bag, etc.) at the bench before the game starts.

  • We constantly preach accountability and being prepared, and a simple way of teaching this is by putting the responsibility on the players to have everything they need at the bench before the game starts.  Players will not be allowed to leave the bench once the game starts to grab their items.


Players are not allowed to wear gear from competing programs while participating in Showcase trainings, practices, or games.

  • A very common rule at the high school, college, and pro level that we believe in at Showcase as well.  At higher levels, wearing competing programs gear during a training, practice, or game is commonly viewed as a sign of disrespect and lack of commitment.  We want to instill this philosophy into the kids early before it ever becomes a problem for them as they progress down their basketball journey.


Tournament Team players are not allowed to play on non-Showcase teams​.

  • Playing on multiple teams for multiple coaches will actually slow down or harm a child's basketball development as they will likely receive conflicting teachings and conflicting philosophies.  Those conflicts not only can slow down a player's development, but they can also leak into the culture at Showcase Basketball.  In addition, it is another sign of lack of commitment to those around the player.  The only exceptions to this rule are if a child is playing on an official school team or they have completed their last day of 8th grade.

Priority for Semi-Private and Academy Training spots will be given to members of a Showcase team program.

  • Due to high demand, we a have limited number of Semi-Private and Academy Training spots.  Because of this, priority for those training spots will be given to a player who participates in Rookie League, D-League, Cup Team, or Tournament Team play.

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